Your Metro Detroit Chevy Dealers and the Detroit City Football Club are partnering up to highlight a local small business every week with the Detroit Small Biz City series. This week’s business is a retailer that combines class and style with their various clothing lines.
Native Detroiters at heart, brothers Darryl and Dekoven Humes have always had their sense of style in the forefront of their minds. They shop all over the country and take note of the different styles in different cities, but realized that Detroit lacked many independent retailers that offered a sophisticated look.
The brothers launched Mature in 2017 when they realized there was a gap between the style of clothing that complimented a refined mindset in Detroit and what was being offered to Detroiters. They set out with a goal to offer a balance of clothing that can not only be used for daily activities or night life, but always give off that “mature” look.
“That ability to look stylish and versatile is really what we offer,” Darryl said. “Within our store we try to make sure that we are paying homage to the older gentlemen as well as providing that unique flare for the younger individually.”
The duo grew up in Detroit and felt they had a duty to make their first flagship in Detroit and give back to the community that made them who they are. Having their retail store inside the Fisher Building is something they take pride in and they are always trying to honor Detroit by offering looks that compliment Detroit’s broad range of style.
“We make clothes for the person that wants to be sharp wherever they go, attracts the right attention, but also wants that mature look. That’s what we do and that’s what we think Detroit is about,” Darryl said.
Mature currently has new winter styles including suede jackets, hats, gloves and other winter accessories. You can always find their latest deals and styles on their website, Facebook or Instagram pages. For your chance to win a gift card to Mature, be sure to visit Detroit City FC’s Facebook page and like and share the Mature Detroit Small Biz City post to be entered to win!